Introduction to Magento

Magento is an open source commerce platform, widely used and written in PHP. It is the worldā€™s most popular commerce platform. Magento Marketplace is the worldā€™s largestĀ marketplace of tested extensions, which extends the functionality of the online store. Letā€™s go though the features and advantages of Magento, under Introduction to Magento,

Magento has the following platforms: Magento Open Source (previously known as “Magento Community Edition”), Magento Commerce and Magento Commerce (On-Premises), previously known as “Magento Enterprise Edition”.

Features of Magento

Here are the features of Magento,

  • Open Source E-Commerce platform, available for free.
  • Easily manages orders.
  • SEO settings provided by Magento prove vital to rank the online store.
  • Supports multiple payment gateways such as PayPal.
  • Lot of Shipping options such as Flat Rate, Free Shipping, DHL, etc are provided
  • Magento provide both catalog as well as cart price rules options.
  • Analysis are provided, which helps in planning more about the products, customers and competitors.
  • Has a separate section to generate reports for orders, invoice, reviews, and even Newsletter problem reports.
  • Create Newsletter and Email Templates with ease. It has a separate Marketing tool for promotions also.

Advantages of Magento

Here are the advantages of Magento,

  • Magento supports more than one payment gateway.
  • Schedule theme customization and enable different layouts.
  • Automatic creation and development of reports for products, orders, taxes, issues, makes Magento quite an awesome E-Commerce Platform.
  • Easily switch themes and schedule the design of themes.
  • Extensions are provides, which extends the functionality and features of the store.
  • Add different Tax Rules with ease
  • User Roles assigns permission to users of the Magento store.
  • Automatic Backups are provides, and you can schedule it.
  • In-built Cache Management system that flush Magento Cache.
Install Magento 2 on localhost using XAMPP
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